Important free tattoo designs Information

Man Tattoos His Company's Website Address on His Forehead: Genius or Lunatic?

It seems that everywhere you look today someone is starting a new Internet based business. With the resurge of online commerce pulling in thousands of new start-ups, competition levels are at a new high. The owner of one online based design company is well aware of the difficulty of standing out in what seems to be a completely saturated market, and has done something drastic about it. The 29 year old entrepreneur has tattooed his company website address, bsleek.com ( http://www.bsleek.com ), on his forehead.

After reading about a publicity stunt done by GoldenPalace.com when they paid a man $1999.00 dollars to tattoo their website address on his forehead, bsleek.com owner Stephen Allen decided he could do the same thing, but due to a tight budget, instead of paying someone else to adorn their forehead, he'd do it himself. When asked about the method behind his madness, he responded, "I started marketing my company on a shoestring budget and the business was growing at a turtle's pace. I needed to do something drastic to get the word out about my company. At first I was really scared about the idea. I thought that everyone would think I was crazy ‚Äì and I was right! They do think I'm crazy, but it's great because when someone meets me they tell all their friends about me and they tell their friends and they tell their friends and so on and so on. It has been a marvel in viral marketing".

The logical question that arises when examining this method of advertising is ‚Äì has he gone too far? Is this marketing brilliance or complete lunacy? I think the answer is that it's a combination of both. Yes, Allen will be bound to finger pointing and endless conversations explanation about the tattoo for the rest of his life, but on the bright side, he'll have no shortage of traffic to his web site based on the public's curiosity. Since being permanently branded traffic to his site has gone through the roof. He went from a 2 man company to a 10 person team in less than a year.

With the Internet making it easier for anyone to start a business these days, people will have to start thinking outside the box and coming up with new methods of advertising. After seeing the recent gain in popularity of Google Earth which gives people a bird's eye view of our planet, Target decided to strategically place big red "targets" on rooftops around the globe. The press alone they have received for this has been worth its weight in gold. Allen has also been enjoying the media attention he's been receiving for his innovative approach. Whether you think he's crazy or consider him a pioneer who's leading the way for a new generation of marketers, you must admire his passion to stop at nothing to make his business a success.

About The Author

Spencer Powers is an Internet marketing expert and is VP of Marketing for Daterade.com ( http://www.daterade.com ), and WittyShirts.com ( http://www.wittyshirts.com ).

Grimsby Telegraph - five-minute guide top 10 things to do [Edition 2]

July 28, 2010 --

Tin Tattoos workshop THE 20-21 Visual Arts Centre in Scunthorpe is holding a Tin Tattoos Workshop today.

Working with old tin cans,...

Grimsby Telegraph - Turn plastic into pieces of art at craft workshop

July 28, 2010 --

OLD plastics will become new pieces of art at a special craft workshop to be held at the 20-21 Visual Arts Centre in Scunthorpe.

On...

Times of India, The - I do feel insecure: Kangna [News & Interviews]

July 26, 2010 --

She recently got a tattoo at the nape of her neck. What does this design symbolize? "There is no message behind it," she elaborates, "It's just...

Wireless News - MetroPCS Introduces Nationwide Concert Tour Sponsorship

July 17, 2010 --

MetroPCS Communications announced a nationwide concert tour sponsorship with Chosen Few artist Fuego in his album debut, "La Musica Del...

San Gabriel Valley Tribune - Valley briefs, July 6

July 5, 2010 --

AZUSA

Dog licensing clinic

A dog licensing clinic will run from 10 a.m. to 2 p.m. July 17.

Licenses are valid...

Scunthorpe Evening Telegraph - Recreate soccer star's angel tattoo

July 5, 2010 --

BECKHAM'S Angel Workshop, a craft workshop aiming to recreate footballer David Beckham's angel tattoo, runs at the Visual Arts Centre,...

San Gabriel Valley Tribune - Covina Community Calendar

July 1, 2010 --

Fourth of July service

Covina Assembly of God will offer a special Fourth of July service at 10 a.m. on Sunday at 250 E. San...

Grimsby Telegraph - Show off your tattoos

June 1, 2010 --

TATTOOED folk in North East Lincolnshire only have a few days left to get their photos sent in for a major exhibition.

As reported,...

Scunthorpe Evening Telegraph - Ink up and print

May 24, 2010 --

"INKY Blocks Workshop" takes place on Saturday from 10am to 5pm. Inspired by striking tattoo designs, you can make your own printing block to...

Grimsby Telegraph - What's the story behind your tattoo?

May 19, 2010 --

TATTOOED men and women from North East Lincolnshire are being asked to come forward and share snaps of their designs as part of a new...

Source:

Free Tattoo Designs